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What Will YOU Lose? CDOT Rolls Out New DUI Campaign

One of the most common things we hear from people charged with DUI is – “I never thought it would happen to me.” That is the big message behind the Colorado of Transportation’s new DUI awareness campaign, “What Will YOU Lose?”

WWYL is a video campaign featuring real Coloradans, not actors, sharing the stories of their DUI arrests and convictions. The videos have already begun airing on broadcast television. CDOT has placed posters related to the campaign in 40 bars across Colorado.

The Coloradans featured come from all walks of life and have lost a variety of things as a result of their DUI. Lost driver’s licenses, lost jobs – some were declared felons, and discuss how that word follows them around in every aspect of their lives.

It’s Not Just Jail Time You Risk

Some of the short-term effects of a DUI conviction are well known. You can have your driver’s license suspended, you may have to spend time in jail, might face lengthy probation, have to attend alcohol and drug classes, or deal with ignition interlock devices or home alcohol monitoring units. But that’s not all. A DUI will follow you for a long time in almost every aspect of your life.

  1. You can lose your job. If your job involves driving, you might lose your job, and your future as a driver could be in real jeopardy. Your tarnished driving record could tell future employers you must be more trustworthy to hold the job. Even if your job does not require driving, you could still be denied jobs if a potential employer sees your DUI on a background check.
  2. Your education and professional future could be jeopardized. Colleges may deny your application. Professional certifications may be unattainable, too – such as a teaching license or a license to practice medicine or law.
  3. A DUI can affect your automobile insurance. You may be classified as a high-risk driver, meaning you could lose your policy or be forced to pay additional fees. It can take years to bring your payments down to a manageable level.
  4. A DUI conviction can affect your relationships with friends and family. It can cause marriage problems and lead to others seeing you as trustworthy. The effects of this are often much more personal and emotional than things like a short time in jail.

But there is still hope. If you are facing charges of DUI, your best chance of preserving your future is discussing your case with a criminal defense attorney.

In light of the recent launch of the Colorado Department of Transportation’s (CDOT) impactful DUI campaign titled “What Will YOU Lose?” it is evident that raising awareness about the consequences of driving under the influence is crucial for public safety. The campaign effectively underscores the potential losses individuals face, both personally and socially, when making the dangerous choice to drink and drive. By emphasizing the broader implications on one’s life, the initiative is a stark reminder of the importance of responsible decision-making. As Thomas & Ahnell, LLC continues to advocate for legal and ethical standards, campaigns like these align with the broader effort to create a safer community. The collaboration between legal entities such as Thomas & Ahnell, LLC, and public initiatives like CDOT’s campaign reflects a comprehensive approach to addressing and mitigating the dangers of impaired driving.

Do you have further questions or concerns? Call us or contact the attorneys at Thomas & Ahnell, LLC, and we will be happy to help.